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New Survey Shows a Supreme Scream is What Americans Need Now

Busch Gardens Howl-O-Scream Event is the Remedy Offering More Unexpected Screams than Ever Before

By BGT Public Relations September 13, 2023

Busch Garden's Howl-O-Scream is the screamiest event for scare seekers this Halloween season… and it may be just what Americans need now. A new survey confirms what experts already know: screaming is actually good for you. Howl-O-Scream events beginning this September coast to coast at Busch Gardens can be the remedy with terror-inducing haunts designed to provoke more screams than ever before.

 A new survey of 1,000 Americans found more than half believe screaming positively affects their health, yet only 10% strongly agree they scream at least once a week. And when they do, most respondents said they experience relief after screaming and an overwhelming 76% view screaming as a release for pent up feelings.

 

The new survey also found:

·    61% cited screaming when scared, while 69% scream even more when something unexpectedly scares them.

·    More women attest to screaming out of fear than men, with 70% of female respondents citing fear as the motivator while 60% of men scream out of pain.

·    Age matters: Among younger Americans, Gen Z enjoys being scared the most, with 62% of respondents in that age group reporting enjoyment with screaming and 72% saying they scream when they feel scared.

·    52% of millennials agree that the louder they scream the better they feel afterward, while 72% of respondents 65 and over disagree.

·    Having kids correlates to screaming: Most respondents with children aged 13-17 in their household report feeling relieved after screaming, compared to just 52% of adults without children in their household.

 Busch Gardens’ Howl-O-Scream will deliver that much needed, blood-pumping scream experience Americans crave. The lineup at Busch Gardens parks varies, with each park offering a unique array of new thrills, experiences and shows.

 

Busch Gardens Tampa Bay

  • All-New and Reimagined Haunted Houses and Scare Zones: Prepare for spine-tingling terror at the all-new “D.H. Baggum's Circus of Fear”, confront city-threatening vampires in “The Forgotten: Uprising”, dive into the chaotic “Big Ed's Demolition Derby” and try your luck among the “Sin City Zombies” in a zombie-overrun Vegas motel.
  • Eerie Entertainment and Sinister Spectacles: Experience the explosive all-new “Rock the Grave,” with its mix of alternative and classic rock hits. At Gwazi Plaza, unleash your inner rock star at the all-new “Scare-E-Oke and snap a memorable photo. Keep the party going until midnight in the electrifying “Raveyard” complete with music and specialty cocktails.
  • Evil Upgrades: Front Line Fear passes are the best way to access all five haunted houses, in addition to providing front-of-line access to Busch Gardens' top two roller coasters. Iron Gwazi is North America's tallest and the world's fastest and steepest hybrid coaster and Serengeti Flyer is the world's tallest and fastest ride of its kind. Front Line Fear passes start at $69.